Jesus Didn't Tap

Jesus Didn't Tap is a Christian brand of mixed martial arts (MMA) clothing. "Tap" in MMA language means to give up or quit. When a fighter is in a hold by an opponent, they can tap on the other fighters leg as a sign to let go, signifying their giving up. The referee then stops the fight, and the the winning fighter lets go.

The designer of the brand coins the phrase Jesus Didn't Tap, meaning that Jesus didn't give up. The designers hope to spread their message throughout the fighting community.

Fast Facts

1. Donates 10% of profits to a church
2. The CEO plans to open a Jiu Jitsu school in Philadelphia by the same name
3. Offers t-shirts, shorts, hats, gloves and bumper stickers

Inspiration for Jesus Didn't Tap

The inspiration for the brand comes from a little girl named Kenzie. The designer of Jesus Didn't Tap has a daughter who has a rare neurological disorder called Moebius Syndrome. Doctor's were unsure if she would make it in the first weeks of her life, but at the age of two, her parent, a student of Brazilian Jiu Jitsu made her a t-shirt that said "Jesus Didn't Tap" on the front and "Kenzie Doesn't Quit" on the back. The designer's business partner loved the idea and funded the creation of the brand.

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