Jerry Seinfeld Microsoft
Comedian Jerry Seinfeld endorses Microsoft in a new advertising campaign that debuted on September 4, 2008. According to the Wall Street Journal, Seinfeld was paid $10 million for his work. The slogan for the campaign is "Windows, Not Walls."1
Fast Facts
- Microsoft's advertising campaign featuring Jerry Seinfeld debuted on September 4, 2008 with the "Shoe Circus" ad1
- Microsoft's latest ad campaign cost $300 million1
- Advertising agency: Crispin Porter and Bogusky1
- Slogan: "Windows, Not Walls"1
- The campaign is aimed at giving Microsoft a new 'younger' image2
- An attempt to counteract the public impression of the brand which was presented as being 'old' and not 'hip' in Apple's Get A Mac Ads2
- July 2008: Microsoft launched a viral marketing campaign called the "Mojave Experiment" which featured videos of people being 'tricked' into using Vista
- There was a Mac computer on Seinfeld's desk in the long-running sitcom Seinfeld3
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