General Motors Super Bowl Ad

General Motors 2008 Super Bowl Ad

• Us News and World Report: "Is GM as Green as Its Super Bowl Ads?" (February 1, 2008)
  • "In between the football, Super Bowl watchers will encounter a supersize claim: that General Motors is suddenly a green car company. Along with hyping other vehicles, GM plans to tout the virtues of its new GMC Yukon hybrid, the first big SUV to run on a combination gas engine and electric motor."

Previous General Motors Super Bowl Ads

Chevy College Super Bowl Ad Challenge Winner: "Car Wash"

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• YouTube: Chevy College Super Bowl Ad Challenge Winner: "Car Wash" (Time 0:39)  

"Robot" (Super Bowl XLI)

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• YouTube: GM "Robot" (Super Bowl XLI) (Time 1:00)

General Motors Super Bowl Ad News

• Edmunds: GMC Gets First In-Game Super Bowl Ad (January 30, 2008)
• Adweek.com: "Yukon Hybrid Serves Sober Super Bowl Spot" (January 30, 2008)
• Wired: Superbowl Ads to Present Somber Tone for Car Industry in 2008 (February 1, 2008)

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